Videos about of nutrition education, publicity, advertising and entertainment are
widely used as a means of communication. Many of them are used to encourage the
consumption of foods. However, most of the time, the videos that talk about such
consumption, focus on the development of broad dissemination of high in fat,
sodium and sugar foods, in excess, are harmful to health. All this disclosure just
promoting an increase in the consumption of unhealthy foods and, consequently,
reducing the practices of good nutrition education. Based on this fact the Study 1
was conducted to evaluate the effect of videos about healthy food choices healthy
food for children. What was to present, through educational videos, the various
types of foods consumed by man. As participants in this study among children aged
between 10 and 11 years old that might among the various types of food make your
own choice. Participated in Study I, 24 children between 10 and 11 years of age, of
both sexes, regularly enrolled in elementary school. The study I was divided into
three stages. In the Stage I the appointment of foods was assessed with appropriate
phase correction. In the Stage II, children were exposed to pre - test selection of
healthy and unhealthy foods, the videos of healthy foods, the assessment of
understanding of test videos, and finally again to test food choices. In the Stage III
consisted only in the testing of food after a week of intervention. The results
indicate that the videos showed effect on most healthy choices for children. But,
this effect was temporary. In Study II, a questionnaire was applied to verify the
food preferences of children in the same study 1 and 164 other children of the same
grade and age. The results indicate that there is a slight preference for unhealthy
foods, but in general, preference is given at a ratio of 1/1. Studies investigating the
control variables of feeding behavior are extremely important for preventing
obesity, promoting healthy habits and discussion of public policy Nutritionally,
Industrial, Commercial and Consumer Behavior.
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