O Impacto Tecnológicos das Plataformas de E-commerce sobre o Comportamento do Consumidor no Brasil, de 2010 à 2020
Considering that human decisions and behavior are generally motivated by self-benefit, human rationality is a principle that has been present in economic theories since Adam Smith. Contemporary behavioral economics, however, deepens studies of psychology to better understand how choices are effectiv...
| Autor principal: | Pinheiro, Helena Vieira |
|---|---|
| Grau: | Trabalho de Conclusão de Curso |
| Idioma: | por |
| Publicado em: |
Brasil
2022
|
| Assuntos: | |
| Acesso em linha: |
http://riu.ufam.edu.br/handle/prefix/6428 |