Monografia

Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil

The Brazilian pork production chain, increasingly competitive, occupies the third position in the world, exports 23% of its total production and sends 77% to the domestic market, demonstrating an increase in national per capita consumption. This increase is related to the low price in the sale of li...

ver descrição completa

Autor principal: Mota, Thayná Murta Pereira
Grau: Monografia
Idioma: pt_BR
Publicado em: Universidade Federal do Tocantins 2023
Assuntos:
Acesso em linha: http://hdl.handle.net/11612/5151
id ir-11612-5151
recordtype dspace
spelling ir-11612-51512023-03-21T06:01:38Z Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil Mota, Thayná Murta Pereira Sousa, Marilú Santos Produção Consumo de proteína animal Crenças Production Consumption of animal protein Beliefs CNPQ::CIENCIAS AGRARIAS::ZOOTECNIA The Brazilian pork production chain, increasingly competitive, occupies the third position in the world, exports 23% of its total production and sends 77% to the domestic market, demonstrating an increase in national per capita consumption. This increase is related to the low price in the sale of live animals and also in the economic scenario of budgetary restriction, leading pork meat to compete with other proteins of animal origin. However, myths passed down for generations reflects on the consumption of pork, for cultural or religious reasons, which has been demystified, but little is known about the reflection of these ancient beliefs in the Brazilian population of the 21st century. The objective of this study was to identify the main prejudices related to the consumption of pork in natura that still persist in Brazil, even after years of genetic improvement, management, development of techniques and technologies within swine farming. Data were collected online using a questionnaire via Google Forms, available on social platforms. It was found that pork is still surrounded by myths, however, these have less interference in consumption, demonstrating better acceptance by the Brazilian population. The lack of information/disseminations through marketing and advertisements can be considered a weak point in this process, therefore, requiring a meeting of activities and actions that try to persuade the consumer and leverage the demand for pork. A cadeia produtiva de carne suína brasileira, cada vez mais competitiva, ocupa a terceira posição mundial, exporta 23% da sua produção total e destina 77% para o mercado interno, demonstrando aumento do consumo per capita nacional. Esse aumento está relacionado a baixa no preço na comercialização do animal vivo e também no cenário econômico de restrição orçamentária, levando a carne suína a competir com as demais proteínas de origem animal. No entanto, mitos passados por gerações refletem no consumo de carne suína, por questões culturais ou religiosas, que vem sendo desmistificados, mas pouco se sabe sobre o reflexo dessas antigas crenças na população brasileira do século XXI. O objetivo deste estudo foi identificar os principais preconceitos relacionados ao consumo de carne suína in natura que ainda persistem no Brasil, mesmo após anos de melhoramento genético, manejos, desenvolvimento de técnicas e tecnologias dentro da suinocultura. Os dados foram coletados de forma online a partir de questionário via Google Forms, disponibilizado nas redes sociais. Verificou-se que a carne suína ainda é rodeada de mitos, porém, esses apresentam menor interferência no consumo, demonstrando melhor aceitação pela população brasileira. A falta de informações/divulgações por meio de marketing e propagandas pode ser considerada ponto fraco nesse processo, portanto, necessitando uma reunião de atividades e ações que tentem persuadir o consumidor e alavancar a demanda da carne suína. 2023-03-20T17:01:54Z 2023-03-20T17:01:54Z 2022-07-06 Monografia MOTA, Thayná Murta Pereira. Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil. 2022. 59 f. TCC (Graduação) - Curso de Zootecnia, Universidade Federal do Tocantins, Araguaína, 2022. http://hdl.handle.net/11612/5151 pt_BR Acesso livre application/pdf Universidade Federal do Tocantins Araguaína CURSO::ARAGUAÍNA::PRESENCIAL::BACHARELADO::ZOOTECNIA Araguaína Graduação
institution Repositório Institucional - Universidade Federal do Tocantins - UFT
collection RepositorioUFT
language pt_BR
topic Produção
Consumo de proteína animal
Crenças
Production
Consumption of animal protein
Beliefs
CNPQ::CIENCIAS AGRARIAS::ZOOTECNIA
spellingShingle Produção
Consumo de proteína animal
Crenças
Production
Consumption of animal protein
Beliefs
CNPQ::CIENCIAS AGRARIAS::ZOOTECNIA
Mota, Thayná Murta Pereira
Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
topic_facet Produção
Consumo de proteína animal
Crenças
Production
Consumption of animal protein
Beliefs
CNPQ::CIENCIAS AGRARIAS::ZOOTECNIA
description The Brazilian pork production chain, increasingly competitive, occupies the third position in the world, exports 23% of its total production and sends 77% to the domestic market, demonstrating an increase in national per capita consumption. This increase is related to the low price in the sale of live animals and also in the economic scenario of budgetary restriction, leading pork meat to compete with other proteins of animal origin. However, myths passed down for generations reflects on the consumption of pork, for cultural or religious reasons, which has been demystified, but little is known about the reflection of these ancient beliefs in the Brazilian population of the 21st century. The objective of this study was to identify the main prejudices related to the consumption of pork in natura that still persist in Brazil, even after years of genetic improvement, management, development of techniques and technologies within swine farming. Data were collected online using a questionnaire via Google Forms, available on social platforms. It was found that pork is still surrounded by myths, however, these have less interference in consumption, demonstrating better acceptance by the Brazilian population. The lack of information/disseminations through marketing and advertisements can be considered a weak point in this process, therefore, requiring a meeting of activities and actions that try to persuade the consumer and leverage the demand for pork.
author_additional Sousa, Marilú Santos
author_additionalStr Sousa, Marilú Santos
format Monografia
author Mota, Thayná Murta Pereira
title Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
title_short Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
title_full Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
title_fullStr Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
title_full_unstemmed Consumo de carne suína: Mitos e realidades sobre a carne suína no brasil
title_sort consumo de carne suína: mitos e realidades sobre a carne suína no brasil
publisher Universidade Federal do Tocantins
publishDate 2023
url http://hdl.handle.net/11612/5151
_version_ 1787134069888253952
score 11.755432