Apresentações

Propriedade intelectual e marcas: ferramenta estratégica para comunicadores e designers

Workshop developed by students of the Professional Workshop discipline (2023), of the Postgraduate Program in Intellectual Property and Technology Transfer for Innovation, focal point of the Federal University of Amazonas for the Experimental Communication Agency (Agexcom), of the Relations course P...

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Autor principal: Bagetto, André Toledo
Outros Autores: Costa, Marcela Fróes da, Portilho, Márcia Cristina Auzier, Senna, Yanka Andrade
Grau: Apresentações
Idioma: por
Publicado em: Brasil 2024
Assuntos:
Acesso em linha: http://riu.ufam.edu.br/handle/prefix/7359
Resumo:
Workshop developed by students of the Professional Workshop discipline (2023), of the Postgraduate Program in Intellectual Property and Technology Transfer for Innovation, focal point of the Federal University of Amazonas for the Experimental Communication Agency (Agexcom), of the Relations course Public Schools of the Faculty of Information and Communication with the aim of providing participants with a conceptual basis on various aspects and fields of intellectual property protection, with special emphasis on trademarks.